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by Eric Ginsburg

MONITORING THE ECONOMIC PULSE OF THE TRIAD BY ERIC GINSBURGUNITED ARTS COUNCIL HITS FUNDRAISING GOAL

The United Arts Council of Greater Greensboro exceeded its target of $1.1 million for Arts Fund contributions last week, raising a total of $1,104,605 through more than 1,400 donors. The Arts Fund is the city’s largest source of “arts funding through direct grants and other services” the council said in a press release. The funds came in part from a 7 percent increase in corporate giving from donors like BB&T, Wells Fargo, Lorillard and VF.

“I think the growing impact and vitality of the arts community in Greensboro inspires all of us, especially the recent national study showing that arts and culture have an annual economic impact of more than $118 million in Guilford County,” board chair and Action Greensboro director April Harris said in a press release. The Arts Fund is the centerpiece of the council’s fundraising, but it raises money for the arts in other ways too, including $23,000 so far in direct project support through it’s new Power 2 Give website.

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