by Keith T. Barber and Jordan Green

Monitoring the economic pulse of the Triad by Keith T. Barber & Jordan Green

Sears offers rebates for exchanging old appliances

Timed to coincide with annual earth Day celebrations, Sears stores across the country are offering customers 15 percent discounts on energy-efficient refrigerators, freezers, clothes washers and dishwashers in exchange for old appliances from Thursday through April 25. The “cash for Appliances” rebate program, administered by the Us environmental Protection Agency, is funded by about $300 million allocated by the federal government under the stimulus bill passed in 2009. Participating stores in the Piedmont Triad include the Friendly shopping center location in Greensboro, the sears Appliance outlet on Bridford Parkway in Greensboro, along with the oak Hollow mall and Hanes mall locations respectively in High Point and Winston-salem. A sears press release indicates that consumers will be eligible for mail-in rebates for purchasing energy-efficient air conditioners, water heaters and gas furnaces, likely beginning in June. — JG

Rodgers launches carolina production Journal

Andrew Rodgers, the executive director of the RiverRun International Film Festival, has acquired the film industry publication formerly known as Reel Carolina and renamed it Carolina Production Journal. After acquiring the publication from Reel publisher Bill Perkins in January, Rodgers changed the name to signify a change in the publication’s mission. Carolina Production Journal covers regional theater as well as the film and television industries across the carolinas. The first edition of Carolina Production Journal hit newsstands earlier this month. In his opening letter to readers, Rodgers describes the magazine as a “re-boot” of Reel Carolina, a free publication that covered the region’s film and television industry for 16 years. A former entertainment journalist for the Chicago Tribune, Rodgers said the bi-monthly publication will now be a subscriber-based magazine. Rodgers acknowledges this is not the ideal time to take over a magazine, but he sees an opportunity to cater to a specific market. Rodgers has very specific goals for Carolina Production Journal : increase the subscriber base; strike partnerships with film, television and theatre events in the carolinas to increase distribution; and build a network of freelance writers, photographers, designers and sales staff to help keep the magazine going for the next several years. — KTB