The Shalom Project announces its 10th Annual The Big Chill fundraising event Sunday July 15th, 2018 3-6pm Bailey Park
Beat the heat at The Big Chill, Winston-Salem’s biggest National Ice Cream Day event! This fun-filled afternoon features dozens of homemade ice cream samplings, a children’s activity area and live music by local musicians. The family friendly festival runs from 3pm until 6pm at Bailey Park in the Innovation Quarter – a new and larger venue for the event this year. Entrance is free and donations are welcome to support the programs and initiatives of The Shalom Project.
Ice cream tasting will be provided by community organizations making their own unique flavors. Live music from local talent (still to be confirmed) will play on the main stage. A kids’ fun area will have games and activities co-hosted by the Summer Non-Profit Interns of Wake Forest University’s Pro Humanitate Institute and the Twin City Soccer Club. Local foodie celebrity judges Michael Hastings of the Winston-Salem Journal, Ciska Weber of Cafe Gelato and Debbie Lee & Scott Rieckmann of Blue Ridge Ice Cream fame will judge and award their favorite flavors. A People’s Choice Award will be given to the organization whose original ice cream flavor receives the most “votes” by festival-goers! Community leaders will be sitting on blocks of ice until they bring enough donations in to release them from the cold.
“I am so happy to be leading The Shalom Project again,” says new and first Executive Director Rev. Eileen Ayuso, “ We are looking forward to putting on another successful Big Chill on a beautiful summer day and have fun while raising funds and awareness for the work of The Shalom Project. I remember quite clearly the small beginnings of the first one we put on and am excited to be bringing it to the next level at Bailey Park this year. I am sure we will see the biggest crowds yet and record funds raised.”
The Shalom Project continues its work of challenging the cycle of poverty in Winston-Salem through its various programs that assist with basic needs, the Circles program that trains and mentors families as they work their way out of poverty, and its Peter’s Creek Community Initiative, working to revitalize Peter’s Creek Parkway through lobbying for change and making improvements along this busy thoroughfare and main artery of our city.
Organizations and individuals are invited to get involved by sponsoring this event, entering an ice cream or sitting on the ice! We would be happy to have you! Please contact The Shalom Project Staff at 336-721-0606 or email firstname.lastname@example.org. They are located at 639 S. Green Street, Winston-Salem NC.