THIRD-GENERATION JENNINGS JOINS BISCUITVILLE, LISA WEAVER PROMOTED
Blake Jennings has joined Greensboro-based Biscuitville FRESH SOUTHERN® (biscuitville.com) as director of development. In addition, Biscuitville has promoted Lisa Weaver to the newly created position of director of marketing services.
Blake Jennings is a third-generation member of the Jennings family to work at Biscuitville and is joining the family business during this period of rapid growth for the company. His grandfather, Maurice Jennings, founded Biscuitville in 1966 and his father, Burney Jennings is the company’s CEO.
Jennings will be responsible for Biscuitville’s real estate development, construction and economic modeling. Prior to joining Biscuitville, he worked as the associate director of development at Kane Realty Corp. in Raleigh, focusing on Class A office, apartment and retail developments in the Raleigh and Charleston markets. Earlier in his career, Jennings worked in Washington, DC for First Potomac Realty Trust where he held various positions ranging from lease administrator to analyst on the finance, asset management and acquisitions-dispositions teams. Jennings received a B.S. degree in finance from Wake Forest University’s School of Business in 2011.
As director of marketing services, Weaver will be responsible for project and production management and will be the marketing liaison shepherding ideas from concept through execution while continuing to support and grow Biscuitville’s marketing department production team. Weaver came to Biscuitville in September 2017 as marketing services manager. Prior to joining Biscuitville, she had served Biscuitville’s marketing team for more than four years as a print vendor. During that time, she worked with Biscuitville to create quarterly restaurant promotion kits and other collateral and was valued for her attention to detail, structured work processes and dedication to her work.
“Both Blake and Lisa have incredible backgrounds in their respective areas of work that will be valuable to Biscuitville as our company continues its anticipated rapid growth track,” Biscuitville President Kathie Niven said. “I know them well and look forward to working closely with Blake as the leader of our real estate development team and with Lisa as she heads Biscuitville’s marketing services group. Congratulations to both Blake and Lisa.”
For more information about Biscuitville FRESH SOUTHERN, visit the company’s website at Biscuitville.com.
About Biscuitville FRESH SOUTHERN® – Headquartered in Greensboro, North Carolina, Biscuitville FRESH SOUTHERN® is a family-owned company serving authentic Southern food made fresh daily from locally sourced ingredients. Known as the Home of the Biscuit Window Since 1966™, Biscuitville serves scratch-made biscuits baked fresh every 15 minutes. The company was founded in 1966 when owner Maurice Jennings opened two pizza restaurants in Burlington. Using a family recipe, he later added fresh-baked biscuits to the menu—which proved so popular, the brand evolved to become Biscuitville. Today, the company sources its ingredients from other local and family-owned partners to serve guests the classic Southern breakfast. Biscuitville employs over 1,200 people and operates 54 restaurants in North Carolina and Virginia, serving breakfast all day from 6 a.m. to 2 p.m. For more information, visit Biscuitville.com.