[Spotlight] Hoax Henna
By: Heather Dukes
It seems as though small businesses are on the rise. I Interviewed one of my friends, Brandy Dobbins aka Hoax who is the owner of her own henna tattoo business, located at 3408 Fountain St. in Archdale. She is a 24-year-old artist who runs this business while working another job. She has a book of designs that customers can choose from or they can create their own idea. Dobbins said she is passionate about doing things right, and making the customer happy.
“Well I’ve always wanted to be a tattoo artist but I don’t have the money to properly invest in an apprenticeship at the moment and I refuse to just buy a tattoo machine and teach myself due to the fact that tattooing is a very technical business and if I’m going to do something I’m going to be 100 percent sure I’m doing it right,” she said.
Dobbins said she started looking at alternative ways to go about doing what she wanted to do until she finds a way to achieve the real thing.
“I’d actually known about henna for a while,” she said. “And then I started thinking ‘well, it’s similar to doing tattoos, minus the pain and the permanence of a real tattoo,’ and I could put some of my designs to good use.”
Dobbins said the competition for such a business in the area is practically nonexistent. So, her business would be unique and it would be a helpful way for someone to decide if they want to make a commitment to a permanent tattoo or not.
“If I create a design for someone, I always ask to be sure they are completely satisfied, and no changes need to be made before we begin the henna itself,” she said. “Even though henna is temporary, the design itself has the potential to last a lifetime.”
Dobbins said her henna lasts anywhere from two to three weeks and up to a month if taken care of properly. She said pricing begins at $10 per hour and depends on the size and complexity of the design.
Dobbins said that the hardest part has been getting exposure and her name out there. If you want to see her designs or make an appointment, check out Hoax Henna on Facebook @HennaByHoax, via email HoaxHenna@gmail.com or by phone (336) 988-2083.